What are the trends we predict to see on YouTube in 2017 as the marketplace continues to grow and more video content are developed daily. 1. Will YouTube be just a collector of videos? Or it will solidify to become a social network as marketers focus their socials on Instagram, Facebook, twitter and Snapchat? [...]
You either do it well or you DON'T bother doing it! Consider yourself in the things you do.
"No other Marketing Medium can communicate as quickly and effectively as Video" How are you effectively transforming your marketing strategies to incorporate this recent discovery. We at @rymarketin believe that video will dominate about 85% of the digital content space and if you haven't started using videos in your brand's communication - you are planning [...]
Google has begun developing a cloud-based measurement tool that it says could help advertisers gain more insights while protecting privacy across devices. In a blog post published today, Google said it's working to develop new measurement services for marketers that helps them better understand cross-screen campaigns and identify high-value customers. With the updates, Google said, a [...]
Snapchat advertisers are about to find out if offline data can drive better campaigns on the app. After forging measurement partnerships and data partnerships with companies like Moat, Nielsen and Millward Brown over the past year, Snap Inc. has now signed a deal with Oracle Data Cloud (formerly Datalogix) to arm marketers with more intelligence. [...]
We simply put it as: "A successful Marketer is the average man with a laser-like focused campaign" Thoughts on this? We will love to see your interpretation of this quote to your goal for 2017.
Social networks had a huge influence on the presidential election in 2016, especially Facebook and Twitter. One new regarding a company Microsoft closed one of the highest-profile acquisition in social media history. These are just two of the picks for the most significant social stories of 2016. 2016's Biggest Social Media Stories Social media had [...]
Here are some trends to show the impact of visual content on reach, engagement, and sales on social platforms such as Facebook, Snapchat, Instagram, and Twitter. [ File # csp12328464, License # 3094372 ] Licensed through http://www.canstockphoto.com in accordance with the End User License Agreement (http://www.canstockphoto.com/legal.php) (c) Can Stock Photo Inc. / alphaspirit Visual marketing [...]
Here are tips every marketer need to consider in making marketing decisions for the Generation Y/Millennials: 1. Millennials spend most of their time online if not more. 2. Millennials crave for content-driven media. 3. Millennials share, liking, tweeting, snapping, commenting, following and trusting what they feel is authentic. 4. Millennials require marketers to speak their [...]
Azealia Banks has in recent times been involved in more drama via her social media antics. This controversial rapper’s Facebook account has been suspended or deleted following some harsh comments made about Brazil. Banks claimed the people of Brazil had to eat farofa, which translates to crumbs, in a post that sparked outraged from Brazilians. “Does [...]